Collaborated with Pentagram on the design and development of a custom typeface for General Catalyst, one of the world’s leading venture capital firms.
Project: Custom Font
Client: Pentagram, NY
Year: 2024
Pentagram invited us to help develop Catalyst Sans, a custom font they had already designed with a strong foundation. Working closely with their team, we refined, expanded, and engineered it into a robust, professional-grade type family.
Across all three styles, we expanded the character set with over 200 additional glyphs, enabling support for more than 160 Latin-based languages. We also included a wide range of functional glyphs: diacritics, alternates, mathematical symbols, superiors, inferiors, arrows, and circled numbers. Given the client's focus on global finance and innovation, we designed over 20 monetary and crypto currency symbols.
To ensure seamless performance across brand, web, UI, and editorial applications, we completed the project with font engineering, kerning, hinting, and production work for both screen and print environments.
